Understanding the Conflict

Bridging the Gap Between Business Goals and Technology Vendors 1/3

Ahmad Yousuf

4/22/20241 min read

In today’s fast-paced business environment, startups, founders, and business owners are constantly striving to create the best products that deliver the most value to their customers. However, achieving this goal often involves navigating complex technology landscapes and collaborating with software development companies. These vendors have their own business objectives, primarily focusing on profit margins and efficient resource utilization. This inherent conflict between the goals of buyers and technology vendors can pose significant challenges. In this blog series, we’ll explore how Spectrum LLC’s Business Analysts can help bridge this gap and ensure that your business objectives are met.

The Buyer’s Perspective: Value and Quality

Startups and business owners aim to develop products that are not only innovative but also provide the highest value to their customers. This involves:

  • Understanding Customer Needs: Identifying what the market demands and tailoring products to meet those needs.

  • Ensuring High Quality: Delivering products that are reliable, user-friendly, and meet industry standards.

  • Efficient Use of Resources: Maximizing ROI by using resources effectively without compromising on quality.


The Vendor’s Perspective: Efficiency and Profit

On the other side, software development companies (vendors) aim to:

  • Maximize Profits: Ensuring that projects are profitable by managing costs and resources efficiently.

  • Meet Timelines: Delivering projects on time to maintain client satisfaction and secure future contracts.

  • Utilize In-House Expertise: Leveraging their own Business Analysts (BAs), Project Managers, and Product Managers to keep control over project processes and decisions.


The Conflict

This dichotomy creates a conflict of interest where:

  • Buyers seek maximum value and quality, sometimes requiring more time and resources than planned.

  • Vendors aim to complete projects efficiently, often focusing on profitability and resource optimization, which might lead to compromises in product quality or innovation.


Conclusion

In the next part of this series, we’ll delve deeper into how this conflict manifests in real-world scenarios and the potential pitfalls it can create for businesses seeking to achieve their goals. We will also introduce how Spectrum LLC’s Business Analysts can serve as a crucial intermediary to align the interests of both parties.

Part 2
Part 3